Guest Lecture on Technology Management by Dr.P.Sivakumar – Director DRDO

Eminent technocrat Archibald putt said “Technology is dominated by two types of people: those who understand what they do not manage, and those who manage what they do not understand”. From this we can understand Technology and Management are the allied areas and closely related for effective outputs. The management discipline allows the technological organizations to manage their fundamentals and to create a competitive advantage.

Keeping this on mind, a guest lecture was organized for Department of Management Studies, National Institute of Technology Trichy on “Technology Management” on 6 August 2016. The guest lecture was attended by Dr.P.Sivakumar, Director and Distinguished Scientist of DRDO. He began his lecture by explaining the importance of DRDO contribution in building Indian defence system. He also described the prominence of battle tanks for Indian sub-continent. He highlighted more on Arjun MBT tank, it is the only tank which performs efficiently in Indian terrain requirements and it is also considered as “Desert Ferrari”. He further explained how the management process carry out in designing and developing fighting vehicles for Indian armed forces. At the end of the session he interacted with the students and answered their queries profoundly.

Dr.P.Sivakumar graduated from Mechanical Engineering from College of Guindy and Post graduated in production engineering from Madras Institute of Technology and obtained PhD from IIT madras in the mechanical engineering.

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Guest Lecture on Industrial Relations – Mr.Naina Raj @ DoMS NITT!

When Mr.Naina Raj, the HR head at Dalmia walked in, the students of DoMS instantly knew that it was going to be one startling experience.  It is not every day that you see a tall, warm and friendly HR head with almost 30 years of experience in the Industry, take such a spell binding session.

The Guest Lecture on Industrial Relations, was conducted on 22.03.2016, at the Department of Management Studies, NIT Trichy. It proved to be a fruitful session, not just for HR aspirants, but all management students, since he talked about Operations, Marketing and General Management and taught the students how Human Resource plays a very crucial role in the functioning of any Industry.

The students were captivated by the amusing way he narrated his experience over the years. He shared, with genuine transparency, his victories, his downfalls and his mistakes, and he imparted wisdom while making the students completely enjoy it. The aura of confidence and his striking personality, definitely added on to the successful interactions during the session.

Although the main topic covered during the session was Industrial Relations, he exchanged valuable insights on several other topics. He churned out all the day to day challenges and obstacles he faced during the three decades he spent in the Industry, and he wrapped up the session, by talking about Employee Engagement, the power of motivation and about how ‘Attitude is Everything’.

Mr.Naina Raj, finally won the hearts of all students, by giving them a motivation talk at the end of the One Day Session, and by screening certain strongly inspirational videos.

DoMS looks forward to having several other GLs with him in the Future

Blue Ocean Strategy

For good governance in any field one should follow strategic management for effective results. Harvey Mackay said “Failures don’t plan to fail; they fail to plan”. In any successful business, you will observe that high and disciplined level of planning incontrovertibly led to that success – and the business world is full of failures who failed to plan. Even many that have subsequently failed often did so because the importance of strategic management within the organization diminished and with it the essential structure and visibility required to achieve goals and avoid pitfalls. This proves the importance of strategic management in the business world.

Keeping this on focus, a guest lecture was organized for Department of Management studies, National Institute of Technology Trichy on Blue Ocean Strategy on 19 March 2016. Dr. Srinivasan Sundararajan warmly welcomed the guest speakers. The guest lecture was attended by Mr Gowrishankar Sundararajan Director Blue Ocean Strategy Institute, Malaysia. He is alumnus of NIT Trichy and INSEAD Business School. He addressed the student of DoMS NITT on Blue Ocean Strategy and shared his own experience with this niche sphere of strategy management. The other guest speaker for the day was Mr S Sundararajan Retd VP of EMA India. The event was inaugurated and presided over by our Dr. Srinivasan Sundararajan Director NIT Trichy.

Mr Gowrishankar Sundararajan hails from Tiruchirappalli, Tamil Nadu. The Blue Ocean Strategy institute of Malaysia delivers high impact services to the public at low cost. In addition, through blue ocean strategy, over 80 ministries and agencies – from police to military, to women, youth and higher education organizations- are collaborating to formulate and execute creative blue ocean strategy initiatives that are transforming Malaysia. Mr Gowrishankar emphasised various examples all over the world where blue ocean strategies were implemented and how they succeeded in achieving goals.

Mr S Sundararajan Retd VP of EMA India delivered a lecture on Lateral Thinking. He insisted the students to implement lateral thinking in challenges that they going to face. He also made DoMS students to take part in a fun-filled creative activity “The Marshmallow Challenge”.

The event ended with a vote of thanks by guest lecture committee of DoMS NIT Trichy.


Knowing International Trade

The 36th batch of DoMS, NIT Trichy were privileged to have20150319_145109 with them Mr. Krishna Kumar(Senior Vice President, Head of Trade Finance, Abu Dhabi Commercial Bank) for an interactive session on “International Trade”. Session started off with discussion on  topics like “how to face the challenges in any industry”, “how to grow into an industry” and “how to switch the companies when challenges are not present”. He shared his real life experiences to support theoretical concepts explained.

The session progressed to discuss the core topic for the day -“International Trade” which helped the students to understand its economic, social, and political importance. 20150319_164034Students also got an opportunity to understand the challenges and risks international trade is facing currently. The session was concluded by the Q&A session. Students of DoMS, NIT Trichy are very thankful to Mr. Krishna Kumar for sharing his experience and knowledge.

Learning Finance

We were fortunate to have with us Mr. V.S Kumar, an IIMA alumnus, as a guest lecturer on October 30, a day full of learning on concepts based on finance.

The eminent personality with 40 years of industry experience, instilled within the students the basic knowledge about finance from a company’s perspective.

What we learn daily in our classes is not sufficient to cope up with the uncertainties associated to deal with the real-time financial aspects of a company. He gave us an insight about the changes happening in and around various industries and the various changes in the company’s acts and procedures.

The lecture started with a small quiz, followed by an interactive session based on accounting conventions,journals, ledgers and final accounts. Many topics such as cash flow, fund flow and ratio analysis were also discussed.

He also shared his own ideas and views, which is very valuable and enriching for us.

Career trends with Schneider Electric

Mr. Sundar Rajan Director HR from Schneider Electric visited Department of Management Studies for a guest lecture. Schneider Electric and NIT Trichy shares a bond from past three years and this was a part of the same relationship that a knowledge sharing session was organized.

Mr. Sundar Rajan began the session with an introduction of his company which is a 175 year old organization. Starting from its roots in the iron and steel industry, heavy machinery, and ship building, it moved into electricity and automation management.


Mr. Rajan spoke on career trends and what we as new entrants in the industry can expect in the beginning. He also explained the importance of developing new skill sets and keeping yourself updated which will help one to maintain his employability. He emphasized on the difference in the career path of a generalist and a specialist. And why Schneider electric focus on mobility of employees from one department to another and may be country as well.

He cleared many doubts after the session and helped students to understand various roles, responsibilities and growth prospects. The session was thought provoking and gave the students a new angle to think over their career path.

M’Pulse – The Marketing Conclave

Department of Management Studies of NIT Trichy conducted a one day Marketing conclave, M-Pulse 2013. The event comprised of lectures from three prominent personalities from the industry and an event conducted by the marketing club, NISADYA of DoMS.

The occasion was greeted by Dr. VJ Siva Kumar Associate Prof. DoMS NITT. After that our HOD DoMS welcomed the guests and emphasized on the importance of such conclaves in a MBA Curriculum. Dr. S. Sundarajan Director NITT addressed the gathering and highlighted the significance of interaction of students with industry people and their alumni considering the global competition which we are facing every day.

The session started with the keynote address of Mr. Mitul Mehta, Vice president & Global Head-Marketing Accelya Kale Solutions Ltd. Mr. Mehta gave an insight on service marketing to the students. He introduced 7 P’s of service marketing which extended the 4 P’s concept. The three new P’s namely People, Process, and Proof were the key point of discussion of his session. He gave examples and case studies of companies which out grew their capabilities by taking care of these three factors.

The next lecture was given by Mr. Austin PM, CEO, Max Value Univ. His talk was basically focused on Online Marketing and its nuances. He spoke on several methods of online marketing and how small companies are saving their cost and using this medium to advertise themselves. He spoke on how the companies are focusing on Facebook, Twitter and LinkedIn to build their image.

The last session of the day was delivered by Mr. Dorai Thodla, Founder; iMorph Inc. Mr. Thodla exchanged his views on ‘Tools for Marketing for various levels of a Start up’. He shared examples of how different websites have given tools to access one’s online position and how a new company can leverage them to develop their marketing strategy.

Largely the sessions were very informative and helped the students to understand the nuances of marketing industry and its developments in physical as well as virtual space.

Nuances of Quality Management !!!

The students of DoMS were enlightened with the presence of Mr. Manikandan Murugesan, who is currently the Quality head of Nokia. Mr. Murugesan has 13 years of corporate experience including work experience in HAL. He enriched the students with the fine and minute details associated with quality management in an organization. He talked about the various techniques which were being practiced in earlier times and also about the latest trends undertaken by numerous companies in maintaining the quality of their services.

He gave insights about the Lean and Six Sigma. The students were made aware about the history of Lean and Six Sigma and how both the practices have evolved over time. He elaborated about how certain changes such as new competitions, changing stakeholders need and changing basis of competition, trigger the need for adopting these quality management practices. The difference between continual and continuous improvement was conveyed in a very practical way.  He emphasized on the different objectives which both Lean and Six Sigma have in improving the various processes qualitatively in a business.

He elegantly illustrated how Lean and Six Sigma can make a significant difference to an organization with a practical case study about a tea shop. The way these techniques can be applied to even a small shop in improving the profit, left everybody spellbound. He concluded his session by sharing some of his bitter experiences in industry and advised the students how those situations can be avoided. On the whole the participants gained the practical understanding about the magnitude to which Lean and Six Sigma are serving the industry.